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We believe that life is too short for boring clothes.

About Us

This is an online store of premium products made by iconic brands. Our printing and distribution partners have a global reach and maintain major facilities in Charlotte, N.C,  USA.

Our collective mission is to make on-demand manufacturing the norm for a planet with finite resources and people with infinite ideas. It’s an ambitious goal, so we’re taking it one step at a time.

Our goal is to breathe new life into your favorite everyday clothing—our global in-house and partner facilities allow us to provide customers with consistent high-quality branded products at competitive pricing.

Sustainability and Responsibility

Made to order

Every purchase, big or small, has a footprint. With each purchase, you have a choice. You choose the size of the mark to leave on the planet, and we want to help you choose wisely.   Around 85% of all textiles produced by the fashion industry end up in landfills, making it a major contributor to environmental damage. One in every five garments reaches a landfill without being worn even once. By choosing print-on-demand, you choose apparel that’s created only as the order is placed, creating less fabric waste than conventional manufacturing.

Efficient shipping

Around 81% of our orders will be delivered in the same region they’re fulfilled. Our partners having fulfillment centers close to our customers is good both for the business and the planet. Strategically located fulfillment centers (globally)  allows for faster shipping times and lower shipping costs, and it also helps with reducing the CO₂ emissions produced when transporting orders.

No packaging waste

We’re using packaging made of post-consumer recycled plastics for all apparel orders shipped from our in-house facilities. We’re increasing the recycled content and gradually switching to 90%–100% post-consumer recycled (PCR) plastic packaging for apparel products shipped from our in-house facilities all over North America.

As an alternative to virgin plastic bags (or, plastic bags created without any recycled materials), PCR packaging protects products just as well and looks almost identical. Plus, choosing PCR packaging is the right thing to do. When you produce items using recycled materials it saves virgin resources and requires less energy, minimizing the environmental impact plastic has on our planet.

We’ve also reduced the use of packaging altogether and introduced triangular cardboard boxes for poster orders to replace tubes with plastic end caps.

Eco-friendly products

Our active wearable art collection is growing along with the needs of our customers.  We plan on continuing to launch new eco-friendly products over time. Customers can currently choose from a range of materials like organic cotton, recycled cotton, recycled polyester, recycled nylon, as well as organic and recycled fabric blends.

Human connectivity is a key element for everyone in achieving satisfaction in person or online, our templates are customizable to fit your brand.

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Who is the artist?

Our Story

Our exclusive wearable art designs are authentic works of art by James e. Woody, founder of the Be Sensitive Studio.

“Woody” is a world renowned transpersonal abstract expressionist artist. His paintings are sort-after and owned principally by eclectic art collectors, visionaries and  champions of philanthropy.

Learn More: “Woody” artworks.

Wearable Art Collection- Hoodie

BE SENSITIVE TO YOURSELF, OUR ENVIRONMENT, AND EACH OTHER.

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